INTER-TEX is a project to favour the access of international small and medium-sized companies in the textile sector of the Sudoe area. This internationalization is mainly based on cooperation between companies and the creation of an economy of scale.
To achieve its results, initially, the project made a diagnosis of the resources available to support the internationalization of SMEs. Among its main results are:
- The drafting of a joint internationalization guide for participating SMEs. This document reflects the change in business approach promoted by the project based on “cooperation”, the latter being a combination of competition and cooperation between companies, and support in a public-private network for the internationalization of SMEs.
- The realization of two international missions: one in Miami, for companies in the fashion-bathroom sector and another in Germany for companies related to the sport and technical fabrics sector. These missions allowed the creation of contacts with distributors and brands through B2B meetings organized by the project.
- The creation of two business platforms, one in the United States and one in Hong Kong. On these platforms, the projects were accompanied by a person from the country to help them find export and distribution partners and consumers.
- The group participation of 5 SMEs at the Tokyo Lifestyle international fair through a stand.
- The participation of 33 brands at 3 virtual fairs: two from the fashion sector and another from the home-fashion sector.
- The creation of a joint internationalization group in Canada with a temporary showroom in which 4 companies participated.