The Fashion Forward project addresses the challenges faced by the textile and fashion industry in the EU due to the European Green Pact, which calls for a more sustainable and circular management of textile waste. The project focuses on the SUDOE area, especially in rural areas, where the sector has a high economic, social and environmental impact.
Key points:
- New requirements: separate recycling of textile waste and use of recycled fibres in clothing.
- Challenge: Aligning interests of different actors in a fragmented value chain.
- Strategy: holistic transnational approach designed by a consortium representing the recycling value chain.
- Objectives: to boost circularity in the SUDOE fashion industry and activate the value chain of recycled textile materials.
- Implementation: local action plans in Catalonia, Balearic Islands, Galicia, Occitania and Vale do Ave.
- Methods: information, training, mentoring, awareness raising and pilot actions.
- Pilots: 3 technological pilots for companies, 1 environmental impact measurement pilot and 1 gamification pilot in schools.
- Expected impact: 115 companies, 300 municipalities and local authorities, 16 waste management associations, 50 schools and a broad consumer base.
The project seeks to adapt the sector to new environmental requirements and promote a more sustainable model in the textile and fashion industry.
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